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Sam Lauron

Sam Lauron

Content Writer

Sam is an Austin-based content writer who writes about all things creator economy, social media, and B2B marketing.

26 Articles

  • Meet the LGBTQ+ creators redefining what brand partnerships look like

  • 10 min read

    Apr 21, 2026

    What a Q4 CPG campaign taught us about influencers’ real ROI

  • 11 min read

    Apr 22, 2026

    The creators brands keep coming back to

  • 11 min read

    Apr 10, 2026

    Inside 5 food and beverage influencer campaigns that delivered measurable ROI

  • 7 min read

    Dec 22, 2025

    Why 70% of top-performing brands are ditching one-off creator deals

    Why 70% of Top-Performing Brands are Ditching One-Off Creator Deals
  • 9 min read

    Dec 10, 2025

    The $50K opportunity in underserved holiday campaigns in 2026

    The $50K Opportunity in Underserved Holiday Campaigns in 2026
  • 8 min read

    Dec 29, 2025

    What separates strategic AI adoption from checkbox usage?

    What Separates Strategic AI Adoption from Checkbox Usage?
  • 8 min read

    Jan 27, 2026

    Creator income evolution: Why 2026 is the year of diversified monetization

    Creator Income Evolution: Why 2026 is the Year of Diversified Monetization

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