When managing an influencer marketing campaign, staying organized is key.
Between crafting a strategy to creating influencer contracts and performance tracking, it can get overwhelming.
But it doesn’t need to be.
Our expert team has put together these free-to-use templates to ensure your campaigns stay on track and your team has benchmark data to use for data-driven decision-making.
Table of Contents
Planning & Productivity Templates
#1: Influencer Marketing Plan Guide + Template
Launch your campaign with research-backed guidance for creating an influencer strategy that drives business results. From there, you can simply plan your yearly influencer marketing timeline and budget.
#2: Competitor Analysis Template for Influencer Marketing
Use this template as a guide to analyze competitor activity. This guidance helps you plan unique value propositions for influencer posts, scale your campaigns, and stand out against the competition.
#3: Community Guidelines Template
Get our top tips for driving engagement and preventing conflict in your digital communities, turning community into a valuable part of your influencer marketing campaigns.
#4: ChatGPT Prompts for Social Media Managers
Chat GPT can help with campaign launch tips and creating to-do lists, helping you bring AI into your workflow in a productive way.
Try the prompts out for yourself here.
#5: Social Media Content Calendar Template
Plan and brainstorm your social media content in advance. Using this content calendar helps you maintain a consistent posting schedule, review with your team, monitor performance, and stay flexible to adapt as needed.
Insider hack: Social media planning is even easier when you can visualize your content calendar, pre-schedule content, and analyze results – all in one place.
Templates For Working With Influencers And Creators
#8: Influencer Media Kit Template
If the influencers who reach out to you don’t have a media kit, get them to fill out this template with key information like their social media analytics, offerings, and rates.
#9: Influencer Collaboration Scorecard Template
Score your influencer’s work across eight key categories to better analyze performance and keep track of insights that help you make decisions in the future.
#10: TikTok Influencer Marketing Guide + Outreach Template
This guide shares the right questions to ask potential TikTok influencer partners, so you’re never left in the dark. Then see what a great TikTok influencer campaign looks like to inspire your work.
#11: Brand Ambassador Guide + Influencer Outreach Template
Understand the five key benefits of a brand ambassador program. This guide also provides brand examples to inspire your ambassador marketing campaign creation and outreach messages.
Get brand ambassador resources here.
Analytics And Measurement Templates
#12: Social Media Analytics Report Template
This Google Slide template makes it easy to show the results of your social campaigns to every stakeholder, helping you get the recognition you deserve.
Download the report template here.
#13: Creator Compensation Report
Learn more about brand collaborations and how different influencers get paid. Using these examples helps determine benchmarks for your campaign development and influencer budgets.
Download the creator compensation report here.
Our Best Templates To Fuel Your Growth
Your team has a lot of work to do. Our expert influencer marketing team at Later knows how to streamline your tasks so you can get ahead.
Leverage templates to free up your team’s time to focus on valuable activities, like sourcing the perfect influencers or working on creative briefs.
Better yet? Save time on mission-critical tasks by using the right tools: Book a demo of Later Influence to see how the platform can supercharge the amazing humans you already work with.